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projectsGoogle Fast Flip Misses The Point
If you've been missing kenspeckly posts full of nerdy thoughts on the tubes, take a look-see at this post I just wrote for the outside.in blog about the ways Google Fast Flip misses the point in its attempt to innovate aggregation and UX of online news consumption.
If you haven't heard about Fast Flip yet, check out The Official Google Blog announcement.
Snip of my thoughts:
The product claims to bring the experience of reading a magazine online, but the interface more closely resembles that of a microfiche machine (hat tip to Outiside.in Biz Dev VP Camilla Cho for the observation) and provides neither the physical immediacy of print nor standard web conventions to guide users through content.
