it ain't just the teenagers…
CondeNet's president Sarah Chubb on teenaged internet users: "They're not spending a whole lot of time reading Web sites… Their brand is themselves and their friends."
Valid point, but, hey, a five-minute jaunt through LiveJournal (or, heck, Williamsburg) will show you that the same holds true for twenty- and thirty-somethings.
It doesn't stop there either. Think about mothers with thier childrens' names in their email addresses, cultishly insular family jokes and traditions, snapfish photo albums that get passed around long-distance families.
Our obsession is always with ourselves and the people with whom we surround ourselves. No corporate brand can hold a candle to that—teenagers aren't the only demographic checking their friends' blogs before they read other websites.


James said,
I never do things like that! I have better things to do that read my friend\'s blogs, post pictures of my latest gig, maintain my blog, update my myspace account, and IM my friends!!!
comment posted on October 25, 2005 at 10:24
lauren said,
oh, I certainly wasn\'t talking about you
I swear, it\'s downright offensive how infrequently you check my blog from work. You check so sparingly that it\'s a miracle that I still know your work IP at all. Do you neglect your other friends\' blogs this much?
comment posted on October 25, 2005 at 22:25